How To Make Your Website Mobile Friendly?

It was the year 2016 when mobile internet usage was, for the first time, more than computer usage. Because of high penetration in the smartphone market and less costly internet packages, fast-forwarding to today, smartphones have become a regular part of our daily life.

This brings a huge opportunity to website owners to increase their user-engagement in more efficient ways. Today, you need to have a mobile-friendly website for standing your ground in this competitive market. If your website visitors are not enjoying a good experience when they land on your website, you are driving off a good portion of your potential traffic and eventually affecting your search engine rankings.

Before you lose your share in the market, you should work on making your website mobile-friendly. Here are 10 tips that you must take care of for having a mobile-friendly website.

1. Make Your Website Responsive:

More than an added feature, having a responsive web design has become a need. A responsive website has all the content and information but the site is optimized to fit according to the size of the device screen it is accessed on. This is one of the most basic points that you need to take care of in order to make your website mobile-friendly. Besides impressing the visitor and making it more user-friendly for them, having a responsive website is also important for SEO purposes. Google has mentioned that it is their preferred format for mobile websites.

Because it plays a major role in your website's SEO, it is highly recommended to hire a professional web designing company for creating a responsive web design for your site that will surely get your more visibility on the search engine and trust of your visitors.

2. Make The Information Easy To Find:

Today, the users access smartphones more than they access their PC for surfing the internet - one of the main reasons behind this is that it is surfing the internet via smartphones gives the information instantly to the users. Therefore, one of the important things you should consider while making your website mobile friendly is to make the information easy to find.

Think about the type of information your visitors look for via their mobile devices when they visit your website. Place such pieces of information somewhere easy to find on the mobile homepage.

3. Avoid Using Flash:

Flash is on a downward graph because it is not good for SEO. This is because it slow down a page's load time and there is a lot of compatibility issue with a lot of browsers and devices.

Both Android and iOS devices do not support flash, so if you create your website that depends on a Flash animation, your mobile users will probably be left out. Therefore, it is better to discard this technology altogether on your website and choose a web design that works without it.

4. Use The Viewport Meta Tag:

The viewport meta tag can help you control how your website is displayed on mobile devices. If your website opens on the visitor's mobile device in the same way it opens on the web, then your visitor will be forced to do some awkward horizontal scrolling from side to side to read each line of text.

To avoid your visitors from experiencing such a thing, you should use the viewport meta tag that tells the browsers to fit the width of your page to the size of the screen the visitor is using.

For activating the viewport meta tag, just paste this in to your HTML -

5. Turn Off Autocurrect For Forms:

Sometimes, one doesn't realise the little ways in which autocorrect can make user engagement with your website inconvenient. If you have forms on your website that asks for specific details of the visitors such as name or address, one way in which you can make providing information easier for your mobile visitors is by turning off the autocorrect for each form field.

If you don't turn off auto-correct for your forms, the visitor's phone will try to change the name or street name to more common words and therefore, slow down the process of filling out your form.

In the input field, add autocorrect=off in the HTML.

6. Make Button Sizes Large Enough:

It is easier to click on a button of any size using a mouse, but when you try to "click" with your fingers on a small smart phone screen, small buttons can be an issue. This is especially true when the small buttons are closely placed to each other - trying to press one button while accidentally pressing on another will be really annoying for your visitors.

The convenient way of saving your visitors from this annoyance is by using bigger buttons on your site. Before making this change live, test the size of the button yourself on many mobile devices. Make sure that selecting each button is easy on all the devices.

7. Use Large Font Sizes:

How do you feel when you are browsing a website on your mobile phone that has the text in small fonts? It is difficult to read, right? Therefore, it is always best to use a font size of at least 14px on your web-pages. You can also go ahead and test out how that size looks to see if going bigger could be better here.

It is always recommended to use the standard fonts. Any font that requires your visitor's browser to download will lead to slowing down your website's speed and that is not good news for your mobile.

8. Compress Your Images and CSS:

Your site speed matters a lot for being mobile friendly and SEO friendly. For achieving a good load speed of your website, another good step is to compress any image, video or CSS file that takes a lot of space and slows the loading time.

By compressing your high-resolution images and your CSS, you can ensure that they load faster without affecting the quality of what people see on the site.

9. Allow an Easy Way to Switch to Desktop View

Remember that you are optimizing your website keeping in mind the convenience of your visitors. Some of your mobile visitors might prefer the desktop version of your website instead of the mobile version.

Make sure to give them a way to switch to a desktop version of your site if it is their preference. You want your visitors to be able to interact with your website in a way that makes the most sense for them.

10. Regularly Conduct Mobile Testing:

You need to understand that making a website mobile friendly is not one thing - it is a continuous process. One of the most easy things that you can do is to check your website's mobile experience by regularly testing yourself on varied mobile devices.

Every now and then, go to your website on your own mobile phone or tablet and spend some time browsing to see if anything is hard to see or difficult to do. Also, you should hire a dedicated testing staff to do testing because they will be seeing your website with fresh eyes and perspectives.

Conclusion:

Even if everything looks perfect on your website today, the way mobile devices look and work will constantly change and update, therefore, you will require to continually work on improving your website in order to keep it as user-friendly as possible. You need to keep on testing, keep on tweaking wherever needed, and you need to think about your mobile users as a priority for successfully making your website mobile-friendly. Therefore, you should consider hiring the services of a website designing company for ensuring that your website remains mobile friendly and SEO friendly constantly.

India Internets is one of the best website design and development company in Noida. We are providing the best services like web development, web design, mobile & web app development, and digital marketing to our clients.