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A Quick Guide to SEO

Author: Robert Dicosta
by Robert Dicosta
Posted: Sep 18, 2019

Is your company’s website not able to make as one of the top results to the end-user? Are your marketing strategies not able to meet your expectations? Then welcome to the SEO guide-tour. And by the end of the content, you’ll become aware of the basics of SEO.

Let’s first understand the actual meaning of SEO. SEO acronym for Search Engine Optimization. As the name suggests it optimize your website in SERP (Search Engine Result Pages). SEO is a method to increase your ranking in SERP and getting traffic to your website by improving the quality of your website for free.

Why is SEO needed for your business?

SEO is a type of marketing strategy to enhance your website for customer attraction and customer retention that can help elevate your business performance. A proper SEO strategy will help your website to appear higher in the search results than your competitors and we all know that the end-user looking for information on search results tends to focus and trust more on the first two pages on the search engine. It enhances and builds up your company’s online presence and also helps in brand building.

Who can help you?

#1 SEO Experts in Delhi will help your website send the right signals to the search engine to rank higher. They do it by optimizing and enhancing your website. They have an experienced professional team who plan after detailed analysis, designs a strategy and they help you to rank at the top and remain at the spot.

The working mechanism of SEO

There are three stages of search engine mechanism:

  1. Crawling: The search engines have crawlers who crawl to websites and while checking the website content, they follow the link there to find more links inside and this chain of links is then stored in the index.

  2. Indexing: The links crawled through are stored and organized in a server called index.

  3. Ranking: Now the part of the user comes, when a user searches for something on the search engine, the websites stored in index are looked and then the relevant websites are provided to the user sorted by ranks using their algorithm. The ranking is based on many ranking factors like quality of content, links on your website, etc.

  4. Now the work of SEO is to improve the website to increase its relevance to the search engine to get higher ranks.

  5. Many Ranking factors determine your website ranking in SERP like relevant keyword, content length, and content quality, user experience, the freshness of content, speed of the website, etc.

"Targeting, attracting and retaining the audience is what SEO helps us with".

Using SEO techniques and tools optimally, you can rank higher than your competitors increasing traffic and engagements on your website.

If you think you need a hand to use this marketing technique effectively, you’ll be able to find the qualified and best SEO expert in Delhi that provides you with experienced SEO services according to your needs at an affordable cost. By using SEO techniques that will help boost your ranking, they help you have the upper hand in online presence and increasing traffic elevating your brand. They not only save your time but will also help your company attract and grow clients and also improves the ranking factors of your website.

They pull off the magic by working back-end providing quality results at the front-end.

So, get the best by choosing the best!

About the Author

I have written content on latest topics. I have 3 years experience of writing content on various topics.

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  • Guest  -  2 years ago

    Good Blog, I was just looking for some information about this . i just landed here . Thank you for such useful info . i will surely look back on here for some more things . Keep sharing . Digital marketing Agency

Author: Robert Dicosta

Robert Dicosta

Member since: Aug 19, 2017
Published articles: 31

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