5 Digital Transformation Trends That Will Emerge As Winners In 2020

Now is the era of digital transformation, with businesses rapidly looking to develop their digital competency. The idea is to invest in innovative solutions that deliver personalized experiences to customers, employees, and ecosystem partners. At its core, digital transformation refers to the application of the right technologies to existing business challenges and practices for solving them and empowering business. These technologies range from Artificial Intelligence to Blockchain, internet of things (IoT), Quantum Computing, and more. Though you have a choice of technologies to pick from for digital innovation of your organization, it is best to follow the trends. Here are some digital transformation trends that will emerge as winners in 2020 and ahead.

Personalized experiences will matter the most

Beyond just delivering superlative products and services, businesses will need to go the extra mile with customer experiences as well. The technology of Big Data and Analytics is going to become the core of personalized interactions with the customers. The entire process will be data-driven, collecting data on customer behavior and analyzing it to understand the patterns of their preferences. Based on these insights, businesses will be able to deliver more personalized shopping experiences that match the expectations and preferences of individual customers.

Connected workforce will be the way of work

Another digital transformation trend that will make it big in the coming year is that of connected workforce. Companies with large workforces will empower them with enterprise mobility solutions that keep them connected even on the go. These mobile apps are attuned to the Bring Your Own Device trend that enables employees to access business data from anywhere using their personal devices.

AI-driven automation will become mainstream

More and more businesses will invest in Machine Workforce rather than human workforce. These are the AI-powered software programs that can easily handle repetitive tasks and reduce the dependence on human workers. Similarly, the smart AI-powered chatbots take automation a step ahead as they are capable of understanding human language and interacting with them just as human customer support executives do.

Blockchain for everyone

Blockchain, the technology initially known to be the foundation of the bitcoin, will become a major digital transformation trend in 2020 and ahead. In addition to enabling transactional transparency across a variety of business functions, blockchain also facilitates creation of secure ledgers. From financial transactions to procurement, human resources, and business contracts, blockchain will be more than technology but an ‘experience’ that enterprises will imbibe in their digital transformation strategies.

Connected cloud will be everywhere

In the coming year, companies will realize that leveraging either private cloud, public cloud, or data center is not going to be the best option. Rather, a mix of all or both will be the key. Thus, connected clouds are going to match the changing needs of the companies. Multi cloud will be the new business buzzword because they will reduce the burden on the IT infrastructure while ensuring the applications run in a seamless, secure and streamlined manner.

Conclusion

Now that you understand that digital transformation for businesses in 2020 will be all about innovation, it also becomes clear that you cannot handle it on your own. You will need a technology partner that can guide you and take you ahead on this innovative journey. The best approach would be to look for one that holds expertise in the latest technologies such as the Internet of Things, Artificial Intelligence, Big Data and Analytics, Blockchain, and more. Also, these experts should be capable of creating custom technology solutions based on the specific needs and challenges of your business rather than following a cookie-cutter approach.

The author works for a leading web development company and is an expert in rendering professional website design for all types businesses.