Most Popular APIs For Web Designers And Developers

There was a time when you had to scratch your head to provide the features that your customers desire. You had no idea how to put together something like that manually. The rising popularity of application programming interfaces or APIs has left nothing to worry.

An API helps you create a connection between your website and an application to draw on its data or features. It allows you to enhance your on-site experience and streamline a lot of the processes that would otherwise demand much tedious hand-holding behind the scenes. Almost everybody is well aware of the multitude of APIs Google has created.

It is not just Google that is trying to make it easier for web developers and web designers for hire to create impressive online experiences. According to APIHound, it has a repository of over fifty thousand APIs, while ProgrammableWeb lists over twenty-two thousand.

We are here with a list of the best APIs for web design and development:Google Analytics-Tracking visitor activity on your website via Google Analytics is a must these days. But there is more to it than just watching your web traffic go up and down. Google APIs allow you to monitor custom data like eCommerce conversion rates and lifetime value calculations. You can create unique tracking dashboards for your backend via Google APIs. It will enable you to delve deeper into the sales funnel tracking and analysis.

Google Maps-Google Maps is a very popular geolocation API from Google. It helps you make embedded maps look however you want them to look, e.g. street-view enabled, 360-degree pivot, etc. Google maps show route data along with real-time traffic insights. You can equip search fields and forms with pre-populated geolocation data that matches real-world locations.

Google Fonts-The Google Fonts API enables developers to call on a Google Font from the directory. Hence, you will never need to host multiple font files on your server. Google handles all the load for you.

Google Translate-Google’s Cloud Translation and API service help you in building an international website. It is a quick and convenient way to translate your website into numerous languages. All you will need is an HTML, and Google Translate will look after the rest.

Google Calendar-For a business that hosts multiple events both in-person or online, a calendar has excellent utilities for the website. With Google Calendar API, you can make instant connections and display public or private events.

G Suite Apps-Google's suite of apps come with their own corresponding APIs. For example, if you have a contact form that gives your clients all the essential information before a sales call, you could configure the Google Sheets API to capture the data your users are submitting. It will help your sales representative or business owner to prepare for the sales call from beforehand.

YouTube-We all know that it is not a very good idea to upload video files to your server. The YouTube API enables you to embed video players into your website easily. You can always customize the playback settings. You can also use the API to pull data from YouTube to the dashboard of your website.

Vimeo-Vimeo is another handy video playback solution that comes equipped with its API. If your clients prefer to manage their video content with Vimeo, you will have the ability to leverage the API to embed videos on the site, extract usage data, and customize playback settings.

Messenger-You can build a Facebook Messenger chatbot via the Messenger API. You can easily program how the chatbot communicates with visitors. Hence, it will never end up being a holding queue for visitors waiting to connect with a real person through your website or even Facebook.

Facebook apps-Facebook provides developers with APIs to bring more out of their marketing strategies and efforts on the social media platform. It also provides a set of APIs and SDKs that you can use on websites. You can add a Facebook login, embed social media feeds and posts, and also track website conversions concerning Facebook.

Twitter-All leading social media platforms come with their APIs. But, the most valuable ones that you must include in your website are Facebook and Twitter. Twitter offers a bit more to developers as compared to Facebook. It allows you to embed Twitter feeds, posts, and also share buttons.

Twilio-The Twilio API is an incredibly powerful tool for businesses that wish to integrate voice, SMS, chat or AI bots into their websites. E.g. you have a site that allows visitors to schedule appointments. Now, you can automatically send appointment reminders via text by asking for a phone number in the request. You can use it for something like a SaaS trial. You can include a few additional fields like Business Name, Company Size, and Phone numbers in the signup form. A few hours after your visitor signs up, one of your sales representatives can follow up via phone to check how they are enjoying it.

Dropbox-If you need a secure place to store files from your website, the Dropbox API is always at your disposal! This API also helps you to handle more complex tasks like enabling website visitors to upload documents to your Dropbox account, e.g. resume files etc. It could also help you to get prospective employees, tenants, or clients to e-sign documents.

MailChimp-The most common ways in which you will want to engage your users with your website include lead generation, contact or eCommerce. If you are using MailChimp to boost your email marketing efforts, then the best thing to do is connect its API to your form/website. You can easily manage your email lists and automate the working of your site and email together.

Payment Processors-Payment processors have created a highly reliable means of connecting their platforms to your websites. Hence, there remains no need to process payment information manually. The APIs for payment processors such as Stripe and PayPal enable developers to do more than collect payments. You can initiate tracking, handle refunds and disputes and do a lot more.

This was all about the most popular APIs for web developers & web designers.Must Read - Web Developers or Web Designers Whom Should You Hire.

Adam Mathewz works as a Content Marketing Manager at Global Employees. Global Employees is a Offshore hiring solutions provider company. Global Employees let's you hire expert professionals for various technologies like web development, web designer,