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Opencart: Levelling up E-Commerce Business

Author: Johan Smith
by Johan Smith
Posted: May 11, 2020

Opencart offers several advantages for online businesses and eCommerce stores. Consult a good company for opencart development and read this article for more information.

Running an eCommerce store on multiple platforms is one of the most challenging tasks for online merchants. Exhibiting one’s business online becomes successful only when it receives a lot of exposure and renown. Since a lot of eCommerce stores are already in the market, along with a variety of shopping carts, it becomes indispensable to choose the best among the lot. Opencart is one such popular software, used to build attractive and professional eCommerce websites. It is a high-end solution, combining flexibility, multi-functionality and scalability. It is also simple in operation, delivering top-notch services and results.

The Opencart developer can work out advanced solutions, as per the niche of the business. It is ideally an easy management tool which helps in adding and displaying a list of products and services, thus forming a perfectly versatile e-store.

The framework of Opencart is open-source which allows full customisation along with advanced technical changes. It is free to avail and is also extremely extensible. One can improvise their websites with this platform and powerful and scalable business profits and growth. It increases sales, boosts revenue, because of its user-friendly features, superiorly advanced functionality and the robustness of the store. One can integrate the opencart updates into their web store, reflecting enhanced performance and revenue-driven results. Consequently, the users also find full access to the store, all the time, which in turn lowers the abandonment or bounce rate.

Opencart has always proved to be one of the best e-commerce tools which are resourceful and highly futuristic. It provides the much needed support in the development procedure so that the advantages are reaped by the entrepreneurs and merchants. Below mentioned are some of the ways Opencart helps promote e-commerce business enlargement.

Customisation

As discussed before, the platform of Opencart allows simplified and real-time customisation options so that one can design their website with out-of-the-box and innovative themes and layouts. While the WordPress themes allow minimal chances of tweaking the site theme, with Opencart, one can forgo their preferred theme and also makes vital changes to the default store theme as per requirement. These themes can be easily accessed from source files.

Adds to the navigation

This is a significant method of making the Opencart website look professional, smooth and polished. Here, one can add multiple responsible elements like responsive navigation which makes a huge impact when users browse the website on a mobile device. The developer can download the JavaScript library and then add it to the style sheet of the installation of the Opencart. This will enable the menu to shrink to the style of a mobile hamburger menu form. Alongside the correct breaking points.

Including animations

By adding beautiful animations, one brings about a different onlook to the UI. This implies that one is guiding through a certain action or adding major stylistic elements to draw attention to the eyes of the customers. For example, product category names, headers etc. In Opencart, the developer can particularly add different animations with CSS3 or JavaScript, even in the main default style sheet.

Building a custom module

Adding modules to different Opencart installations means that the owner can extend the functionality of the website without going into the files for application or doing major edits which are time-consuming. The more one starts demanding from the Opencart store, over time, the more modules one might require. This might include the SMS module or the abandoned cart module. One can choose from almost 15,000 different options, however, if one needs a module for functionality, one has to hire a developer with technical knowledge in Opencart.

SEO friendly

Opencart is extremely SEO friendly. One can utilise the multistore mode so that they can manage different online stores from a single dashboard. This is also useful while cloning certain products or shops and setting them up in different languages or locations. This can also include per store pricing, banners, extensions, order flow etc. Opencart makes it easy for developers to fix errors and bugs, thus increasing the performance of the store by rising its speed.

Kimberley Black is an expert Opencart developer associated with a trusted firm, GetAProgrammer. The author has written this article with the aim to help e-commerce store owners and other online businesses so that they can reap the benefits of Opencart and its features.

About the Author

Kimberley Black is an App Development expert and currently a senior tech consultant with GetAProgrammer.

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Author: Johan Smith

Johan Smith

Member since: Mar 03, 2016
Published articles: 43

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