How Mobile Apps Boost Customer Experience in 2020?
Posted: Jun 12, 2020
Mobile apps operations are on the crest for nearly all businesses. Most of the mobile app development companies essential requirements are to explore newly discovered mobile experience for a competitive market. Customer experience always matters for business growth. In addition to this, mobile app development rapidly consolidated in our daily standard.
Furthermore, Mobile applications provide higher possibilities in an increase of overall growth, revenue and demands with best improvements in customer experience growth or service. Undoubtedly, it is exceedingly commended for advance mobile apps platform to increase customer experience for businesses.
Mobile app development enhances customer experience advantages in a straightforward approach. Research says Mobile app development and cross-platform app development will lead the technology market and trends for the next upcoming years.
In recent times, people spend approximately 4 to 6 hours on the mobile phone, excluding voice calls daily.
Many businesses and mobile app development company offer process trades. Also, do not give priorities for customer experience. But there's always a significant role behind every customer experience to get positive outcomes.
Here are specific points to magnify customer experience using Mobile app development and cross-platform app development.
- Around 50% to 60% customer prefer to shop online via mobile apps
- There are more people active on mobile phones in comparison to web mode
- Many eCommerce companies enable the option to buy by using their mobile applications
- Conversion rates are way higher on mobile apps nearly three times of mobile websites
- 55% of mobile phone users choose to purchase various products from authorised company-specific mobile apps
- Optimization of mobile sites for phones and tablets can build the best customer experience
More customers prefer to purchase various things via mobile phone or discrete mobile applications. Therefore, maximum customers additionally require customer support and service via mobile phones.
According to research, more than sixty-five per cent of American customers visit various types of customer support service using mobile phones multiple times per month. Likewise, smartphones are developed in consideration to support different functions.
Notification with Simple Text: According to a survey by Ovum, the top reasons that customers like to use text for customer service are:
- faster and simple response than other channels
- more convenient than calling a customer service support centre
- reduce the overall requirement to place the call for the company every single time for resolutions, hence, much prominent
- it enables uncomplicated options to contact, call and text back for the company
Interactive Multimedia Platform: The most important thing about customer service on an interactive multimedia platform is offering a quick response. Furthermore, approximately 45% of consumers anticipate a specific solution in about one or two hours.
Social media engagement consideration is more likely to increase their number of visits which provide a faster and effective response in comparison to other brands with a slow reaction.
Email and Live chat Choice: 57 per cent of millennials prefer live chat over a voice call for customer support service. Email and live chat's most significant advantage is to track previous order history, purchases, ticket ids, communications, user information and come up with a faster and virtual solution.The simple understanding of Mobile Apps with Drive App Development Solution
Most of the customers try to discover all relevant questions solutions before reaching out to the customer support service team or agents. However, consumers always prefer not to get involved and give their time and endeavour to customer service. Mobile apps with excellent drive in solutions also enable best customer experiences towards your company or business.
Mobile phones with bigger touch screens always give you a better option to review and watch out high definition images, products information and specifications as compared to smaller screen mobile.
Always come up with improved customer experience, keep your information and layout on the mobile phone according to customer brand explore demands for your business. Moreover, the best mobile optimization increases more customers to brands and companies. Make sure to follow the below points for better customer experience:
- Proper layout and information for complete navigation menu on your each mobile landing page
- No text should go out of the screen or cut off any word for the particular landing page.
- Enable clear and straightforward information for clicks
- Most of the time consumers not able to explore actual images due to slow loading speed, recognise all photos to load correctly in minimum loading time rather than exhibiting cropped, disfigure and resized images
However, if the customer can't be able to find actual service on a similar page, make sure customers can easily approach the support team or customer service to get the right choice.Use Personalized Design and Information in Mobile Apps Development
Best Mobile apps every time provide pre-eminent and better customer experience and their support service.
Informative and personalised mobile apps allow customers single-window experience to explore and make in-app purchases or payments, to obtain special offers and deals with quick customer support.
Ideal mobile apps regularly update their new feature, offers and customer demands according to requirements on a short period. There are specific additional requirements to stay on top of the latest new trends and to understand customers demands.
Thus, you can make the required changes and updates to achieve more and more customers watch out on the mobile app.
For example, Vimeo decided to offer curated video content on their developed app which resulted in users spending multiple numbers of times on the particular app than on their mobile web browser.
Mobile Payments Option
Mobile payments feature functionality enables simpler, easy to use and advantageous customer's mobile experience. Furthermore, in the upcoming technology time, mobile payment feature usability will increase around 20 to 25 per cent of total payments in the future.
For instance, Amazon and several wallets based mobile apps offer prepaid payments options with cross-platform app development technology. Amazon pay also gives customer choice to their mobile app purchases instantly. In short, all purchases are completed through Amazon account by using the mobile app.
To conclude, all you need to determine various requirements to construct the best mobile application. In most cases, concentrate on creating advanced and improved customer experience to implement the absolute business commitment.
My name is Hemendra Singh. I am Managing Director and Co-Founder of The NineHertz, a Mobile App Development Company. My ideology is that, a clear vision and hard work builds a great company.