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How Investing In UX Design Boosts Revenue
Posted: Sep 07, 2020
Can investing time and money in UX design help businesses grow? This is a question often asked by many business owners to their product team. In this blog, we will discuss why companies need good UI and UX design and highlight popular UX design service practices that have contributed handsomely to the revenue of the businesses that prioritized customer experience above anything else! When executed perfectly, it can increase traffic to your website or app, help you attract and retain new customers, and one of the main advantages of having an intuitive UX design on the digital product is that it allows you to remove obstacles that suppress your conversion rate on your websites. Hiring a dedicated UX designing service will enable you to maximize your chances of convincing your customers to trust your website by virtue of design psychology that empathizes with the end-customer. The right approach to design shifts the focus on the way your users interact with your product. According to a study done by the US Department of Commerce, businesses that invest in understanding their customers generate more revenue, and experience fewer drops as compared to those that do not pay attention to the user's thinking. For companies that want to attract interest and turn it into revenue, the user experience (UX) is critical to their success and, in many cases, their survival. Companies that offer good user experience through solid UX design achieve real customer satisfaction and loyalty in the long term. Onboarding a UX design strategy agency will enable your business to continuously measure the merits of your design thereby creating an ever-lasting impact. Take an example of any successful Business-to-Customer (B2C) brands, from the mighty Amazon to tech unicorns such as Uber and Airbnb and you will notice that their UX design makes your app easy and enjoyable to use, increasing customer satisfaction. UI and UX designers, who create harmony in appearance, ease of operation and functionality, play a crucial role in strengthening user loyalty and ultimately increasing your company profits. By focusing on UX design, businesses can offer their customers a truly effective and unique experience that is also more cost-effective. When designing with UX in mind, companies can see their overall business costs fall while profits also rise. In other words, you should design a UX that attracts people and gets them to come to you, rather than blatantly selling them your product or service. Consider how much more revenue you can generate by improving your user experience and getting more customers through the checkout process. If you are a small business and need a solution for enterprise-level payment, ITCube’s UX design and strategy services can help you win and retain more customers, reduce your business costs, and improve the scalability of your service, ultimately increasing your enterprise value.
Itcube is a global technology service, consulting, software product & development company. Itcube is a MS Gold Certified Partner with expertise in developing business solutions in SharePoint|.Net| MS Dynamics| Power BI.