List of reasons to choose Android app development over iOS

Mobile applications that add value to the consumers’ lives can generate greater profits for the company. In the current marketplace, having a dedicated application can help businesses gain access to a larger client base. This can be done through a variety of activities like push notifications, captivating media, power-packed features, improved performance of the app, etc.

The question that keeps making rounds in the app development industry is- which out of Android and iOS is better? While large organizations can develop applications for both platforms, small businesses need to choose between the two options. This is a significant decision that can affect the success of the enterprise. When choosing between Android and iOS, there are certain factors that you should consider. These include the audience you are targeting, features you require, revenue goals, budget, and project timeline.

With Android OS occupying 86% of the market share, hiring an Android app development company is the best decision that a company can make. This can expand the reach of the organization, thereby increasing the bottom line. With a high-performing Android application, you can target a broader consumer base and occupy a portion of the ever-increasing market share of Android.

The following reasons make Android app development better than iOS:

Ubiquitous

The most significant reason why you should hire Android app developer is the omnipresence of the devices. Android-based mobiles are accessible, functional, affordable, and versatile. On the contrary, Apple has a limited number of devices, which are relatively expensive. This restricts the number of people that a business can reach through an app.

Scope for innovation

Android is an open-source platform with several options for customization. This makes Android apps much more personalized than iOS ones, which have limited flexibility for customization. All of this provides space for the developer to innovate. Make sure that you choose an Android app development company with relevant experience to get the most out of the development process.

Easy usage

The installation and usage of Android apps is easy. Android apps can be downloaded and hosted on third-party sites, along with the Google play store. This increases the number of people getting access to the application, making it a gainful investment for enterprises.

Overcome budget constraints

If your organization cannot afford to pay a high cost for app development, you should consider Android app development. It is a cost-effective method that yields significant ROI. Android development is less expensive than iOS. This is because the Android application environment does not require costly hardware or tools for the development process.

The age-old debate between Android and iOS can be settled by considering the factors that carry the most significance to your business. When you hire Android app developer, you can be assured of getting a dynamic and influential application with the potential of earning huge profits. Android app development has room for experimentation and customization. You can deliver reliable results to your users by choosing an experienced developer for your application.

Mr. Amit Gupta, Vice President – Sales at MetaDesign Solutions, who is adept in Strategic Planning and Project Management with over 18 years industrial cross-functional exposure and assists in driving our vision as Software Development Company.