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Should a Travel & Tourism Business Invest In Mobile App Development?
Posted: Jul 31, 2021
The increase in domestic and international travel and tourism in the past five years indicated increasing year-on-year growth. As per a report presented by Statista, the GDP contribution by the travel and tourism industry in 2019 was calculated to be $2.9 Trillion.
While travel has become a global phenomenon and more of a lifestyle change, digitization has affected the industry hugely. That speaks for the popularity of travel apps in the present scenario. Despite the faltering statistics of travel and tourism in this pandemic, the projected growth and prospects of this industry looks promising. And it is less likely that users will ever want to go back to the traditional way of brick-and-mortar travel agencies than using a travel mobile application.
By 2020, over 65% of travel and tourism-generated revenue was sourced from online travel platforms only. And reports indicate that the projected online tourism industry can become a market of $833 Billion by 2025, up from $432 Billion in 2020.
So, if businesses are perplexed about whether or not to invest in mobile app development for the job, the prospects seem pretty promising. If you are amongst those and need more reasons than just these statistics, these reasons listed below will tell you why to build a travel app for your tourism business.
Why Investing in A Travel App Seems Feasible?
Earn customer loyalty
An online travel platform is most suitable for earning loyal customers. Do you wonder how? It’s like a single platform that brings you everything you need for your tours and travels under one roof. The better the experience you provide, the better are the chances of retaining the customers.
Providing optimized experience, including loyalty programs, offering discounted rates for hotels and travel bookings, etc. can be an effective way to retain existing customers while gaining new customers. However, you need help from an efficient mobile app development team to build a robust mobile app.
Provide improved customer support
Compared to a brick-and-mortar travel agency, an online travel platform is more capable of providing improved customer support. Your customers are well aware of a point to reach in case things go downhill, and that’s not necessarily a physical address location. They can reach the support team via phone or online and seek the necessary help instantly. It wouldn’t be possible for offline travel businesses, and many customers might migrate to your online competitors.
Easy access
A travel app is handy for consumers as they can access it on the go. They won’t have to reach them via visiting their office or trying to connect over the phone. To be precise, it’s hassle-free! One can book travel tickets to any destination of their choice or book hotels or homestays near their location. With an intelligently built application, you can explore different packages, compare costs, search by applying filters, sort hotels based on rating or price, etc.
Nevertheless, it is up to you to build a robust app, which is possible when you hire the best mobile app development team for the job. Choose a professional agency and guide them to ease customer’s experience with the app.
Reduced paperwork
Since the online travel platform can be maintained digitally, this has resulted in reduced paperwork. Right from travel tickets to hotel booking receipts, you don’t have to keep any hard copies with you and worry about misplacing it somehow. Everything is available right on the travel app on your phone, and in case you happen to lose it, you can easily access it through your mail. It’s extremely convenient for your customers as well as you. Reduced paperwork means less hassle of maintaining everything manually. You can get the job done using fewer resources.
Ratings and recommendations
Now, if someone is visiting a brick-and-mortar travel agency or two, it’s your word against others on which is the most suitable hotel for their vacation. But, with a travel app in place, you are not selling the most suitable deal to your customers, and they will remain thankful to you. They can read reviews, look at pictures and see recommendations before coming to a decision.
All the above reasons conclude that a travel app might be the better choice for your business and your customers. And what better way to meet the middle ground wherein you earn profit while your customers are satisfied with the service?
In any case, one has to assure that the mobile app development team they hire is skilled and experienced enough to create a robust app. If that’s the worry, Auxesis Infotech might be the solution to your problem with the amount of experience they have in building renowned travel apps.
Auxesis Infotech is an established agency which is dedicated towards the web development and web design.