4 Things to Avoid While Designing ID Cards

ID cards are a part of every organisation be it a school, college, or corporate office. They offer a way to identify all staff members belonging to that institution. Distributing ID cards is a way to secure your office space. But apart from the official use, ID cards provide a sense of belongingness to the employees of the institution. However, designing the cards carefully should be given utmost importance. Most graphic designers are well versed in knowing the technicalities of the design. But they might not have experience in terms of printing. You need the best of both.

You can add as much imagination and creativity to your employee ID card design, but after understanding the vibe of your brand. So, here are a few pointers that you can avoid while designing the perfect ID cards for your brand.

Avoid Dull Colours.

The popularity of using flat colours in ID cards has gone up in recent years. Everyone wants to have ideal aesthetic ID cards with plain and flat colours. But you might not know that these colours often become monotonous and are too main-stream. Adding gradient and texture to your ID cards can instantly give them a new look. It also maintains the look for a longer time. Also, make sure that you avoid adding lots of colours as they might distract the viewers. They may also affect the readability of the card.

Lessen The Use Of Dark Colours.

It’s a common saying that dark colours attract more attention to the products. This might be true but in case of ID cards, adding dark and bold colours to increase the contrast can be a bit too much for the onlookers. Light and subtle tones are pleasing to the eyes. It doesn’t mean that you need to completely avoid the dark tones. Create a balanced mix of both hues while designing the cards. Don’t depend on dark colours for creating emphasis. Do whatever is functional for your brand’s needs. You should look into the ID card design carefully as you might also need to add text and pictures.

Avoid Straight Lines.

Straight lines might look appealing and minimal, but they often create monotony. If you want to make your ID cards stand out, try not using these straight lines. You might choose the ID card format to be rectangular. But you can surely add some curvature on the edges or add curve shapes in the design. The key is to stop the card from looking boring.

Don’t Add Unusual Font.

Inculcating fancy calligraphy might appear to be a good idea, but in a professional environment, it is often incorrect to do so. If you are making these ID cards for a formal purpose, then try to avoid calligraphic or unusual font styles. Not only do they take away the essence of your brand, but also make it look informal. The font might be beautiful, but the primary function might get hindered with these fonts. Additionally, try not to include too many font styles in such a small space. Overcrowding of styles can make the overall look of the ID cards go downhill. Identification must be the priority while creating an employee ID card design.

Adding too many elements to the card can lead to the viewer losing his/her focus. Not to forget that, ID cards play a major role in promoting the organisation. Thus, your logo must be the key element on the cards. Plus, you need the employee’s photograph and other important details too. So, try not to overcrowd the area.

PrintStop has got you sorted for the right ID card design suitable for your industry. Simply navigate the website and select the ID cards that you want. Add custom changes to them. You can even buy some ID card accessories such as ID card holders, premium lanyards, name badges, etc. Place an order now!

PrintStop is a renowned online print shop that offers all kinds of business printing services. They offer a wide range of printed marketing products for your company.