What Are the Major Four SEO Pillars?

Technical SEO Technical SEO may appear intimidating, but all it entails is ensuring that a search engine can understand your content and explore your website. The content management system you use will take care of a lot of this. The following are the major points to consider:

1. Crawl: Is your site search engine friendly?
2. Index: The pages you are adding must be indexed when you search it on Google.
3. Mobile: Is your website responsive to mobile users?
4. Speed. Fast website load times are critical for retaining your visitors’ attention.
5. Tech: Do you have a CMS or search engine-friendly technology on your website?
6. Hierarchy: How is your content structured on a website?

On-site SEO

Your entire website, as well as individual pages, should be optimized. There is considerable overlap with technical SEO here, and you should start with a well-structured content hierarchy

for your website.

The following are the major points you need to concentrate on:

1. Keyword Investigation: Understand your target market’s language.
2. URLs with Descriptions: Make sure each URL is straightforward and informative.
3. Page Headings: Make sure to use keywords in every page title.
4. Description Meta: To increase clicks, write meta descriptions like a commercial copy.
5. Optimization of Content: In your page copy, use keywords and variations sparingly.
6. Excellent User Experience: Make sure your website is easy to explore and use.
7. Powerful Call to Action

Content

Content reigns supreme. Isn't that the saying? In some ways, this is correct. Your website is nothing more than a container for your content. Best SEO Company Australia Your content informs prospects about what you do, where you do it, who you've done it for, and why they should hire you. If you're savvy, your material should go beyond these obvious brochure-type aspects to assist your potential consumers in achieving their objectives.

We may informally divide your material into three areas for service businesses:

1. Content of service: What you do and where you do it are both important.
2. Content with credibility: Why should a prospect interact with your company?
3. Content marketing: Content that establishes you as an authority figure and gets your company in front of prospects sooner in the purchase cycle.

Off-site SEO

All SEO rivers eventually flow into one place: authority development. Link construction is a big aspect of establishing authority.

• Links are a part of building organic rankings, but they need constant practice to master.
• It’s critical to nail out your link philosophy before you get started, as it can make or break your link-building efforts. While link building is a complex topic that we can’t get into here, you’ll already be ahead of the majority of your competitors if you can develop positive link-building.

Conclusion

If you want to rank your website on Google Search Engine, then make sure to follow these four major pillars of SEO.

However, in case you need professional help, contact Ravs IT Solution.

If you are a small or startup business, running your business on WordPress for your website, technical SEO is something you must use in your website to rank high in the Google search engine.

In case, your website contains hundreds of pages, then in this situation, technical SEO becomes more crucial.

Ravs IT Solution provide best Pay Per Click (PPC) Advertising agency and Google Ads campaign management services in Perth, Australia that serves instant and cost-effective leads for your business