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Why should you consider YouTube Marketing for your business
Posted: Sep 30, 2022
When it’s all about promoting your business, there are various social media platforms such as Facebook, Instagram, etc for you to choose from. But, do you know that having "an YouTube" channel can work wonders for your business? You may be wondering How? Let’s find out in this article
First, let us focus on What is YouTube Marketing?
YouTube Marketing is the process of utilizing the YouTube Platform for promoting your business through videos and ads. It is the most visited platform after Facebook with two billion monthly users and an average of 30 million daily users. According to various digital marketing research, a person spends 11 minutes and 24 seconds a day watching YouTube videos on average.500 hours of content are uploaded on YouTube every minute. Videos have gained a lot of popularity nowadays. Audiovisual content has a long-lasting effect on a person’s mind and people love to watch videos rather than read long stories or articles. So, we can say that Videos indeed are compelling and which place is better than YouTube for promoting your business through videos?
If you have not considered YouTube Marketing for your business yet, then check out these important reasons why you should consider YouTube Marketing to make your business prosperous.
Huge Audience Base
YouTube has a huge audience base. It is visited by around 30 million visitors per day. You are guaranteed to find potential customers with such heavy traffic, of course as long as you provide them with what they need. The number of small and medium business advertising on Youtube is increasing drastically and to add a cherry on the top YouTube has its local versions in more than 88 countries and is available in 76 languages. So, it will be easier for you to connect with your potential customers on YouTube. The top digital marketing company in Kolkata with skillful YouTube Marketing strategies will help you gain optimum visibility, the key ingredient needed to make your business climb the steps to success.
Remarkable Conversion Rates
Videos can speak millions of words. They are a powerful tool for attracting traffic towards your business, Videos evoke emotion more than pictures or any other form of content and people find an instant connection with videos. They will probably buy a product by watching a video rather than reading about it. Videos have the power to increase your conversion rate by a whopping 80% and we all know that YouTube is all about videos. So, just think about it.
YouTube offers multiple Video Types
You can create different types of videos to promote your business online. The most common types of videos are sales videos, explainer videos, presentation videos, social media videos, etc. You can easily reproduce content to different types. Here, are a few tips to keep in mind while creating videos for business purposes
Try to make your video as engaging as pollution. Add a tinge of humor to it
Think about the most common questions you can get from your potential customers regarding your business and answer those questions in your video
Go live whenever possible to connect with potential customers
The top digital marketing company in Kolkata with perfect YouTube Marketing strategies can help your business reach the zenith of success quickly.
Second largest Search Engine
Not only YouTube has a huge audience base but its media library is also massive. It is because over 500 hours of content are uploaded every minute on YouTube. It contains a vast amount of information that you need.
YouTube is the second largest search engine in the world after Google. It processes over 3 billion searches a month. So, you must be wondering, will your content get any screen time? The answer will be Yes. You just have to optimize your YouTube Videos. The top digital marketing company in Kolkata is there to help your business climb the steps to success quickly.
These are the reasons why you should consider YouTube Marketing for your business to make it flourish.
Writer is a professional writer working in this field for a long time. He has written many informative blogs and articles on various topics of “Digital Marketing “and has an excellent reader base.