10 tips to get success in business by using SEO

SEO tends for search engine optimization. SEO companies provide best services for customers. SEO experts give a good idea to increase any business.

1. Fresh and unique content – Your website Content must be unique. Most of the websites contains duplicate content, that’s why many websites get penalized by Google. Unique content increase value and traffic on your website.
2. Choose rich keyword- Keyword competition is most important thing for any website, but sometimes People often forget checking the keyword competition. Website must have the Keyword tag according to the on page optimization.
3. Include canonical URL’s- Canonicalization is a process of picking the best URL when there are multiple choice. A search engine picks the best URL according to canonical tag.
4. Use link building- Always tries to improve get links from high PR websites. Inbound links boost your website rank and increase traffic on your site. By building linking in a proper way you will found huge amount of traffic on the website.
5. Include image Alt tags- Attach Img alt tag with keyword and save image name with the keyword. So search engine understand what the image depicts. Also try to provide a wrap up text to explain about the image. This tag is use for image to those who cannot see the image.
6. Use short and meaningful title- Character count in title should be under 66. Short title will always increase the traffic on website. A good page title increases the value of content and boosts the traffic on the website.
7. Use Meta tags (keyword, title, description) - Keyword must be in Meta tag and description. The length of Meta description should be 157 characters. Title tag tells search engines and what users want from this page. Google display 50-60 characters in the title tag. Write short and meaningful description that will help your website in search engine result page.
8. Improve keyword density-Keyword must be repeated more than 2 or 3 times in each 100 words block. It will help increasing the searching of your website. Try the keyword density checker tool to check keyword density to your website.
9. Include sitemap- Create an XML site map and to verify this site map on Google, use webmaster’s tools. So, that search engine can find site map easily. Sitemap is used to inform to search engine about any changes in your website. This is use for easy navigation and better visibility on search engine.
10. Use robots.txt- robots.txt file is used to instruct search engine how to crawl and index page. This is a text file you put on website to tell search robots which pages you want them not to crawl or index. This file is useful when you want to ignore any duplicate page, index some pages and index your internal search result page of your website by search engine.

Author has been writing articles for tour & travel industries from the past 6 years. Currently she is glancing and sharing information on Seo.