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Unlocking key benefits of the countertop card machine

Author: Fredrick Durrenmatt
by Fredrick Durrenmatt
Posted: Jun 02, 2015

In today’s digitalised age, even the smallest retail businesses can stay competitive and offer quality customer service with the help of credit card machines. Due to the latest developments in technology, business owners can save time and money by using a state of the art mobile or countertop card terminal. These terminals can process transactions in as little as a few seconds, regardless the credit card provider. No matter what field your business actives in, automated payment services can help you stay competitive. Even if they require an initial fee, the benefits help you save money in the long run. Whether you have a flower shop, jewellery store or pizza delivery business, there is no reason to postpone the investment.

If your shop is frequented by a large number of clients, accepting credit cards is a great way of reducing queues. One simple swipe takes only a few seconds, whereas looking for charge can make the next customer wait for minutes. Customers will be happy to pay for their products within seconds with their contactless credit or debit card. So you have shorter waiting times and satisfied customers – and you can make more sales, faster. Suitable for most types of businesses, the countertop card machine is perfect for those who wish to take payments at the till or over the phone. With built-in Contactless technology you can reduce customer waiting time by serving customers quickly and seamlessly. It also reduces the need to take invoices or cheques, takes all major and debit credit cards and last, but not least, increases revenue from international shoppers by offering multi-currency payments. On the other hand, the mobile credit card machine, which is portable, is ideal in the hospitality industry, lets you take payments to the customer. Whether there is at the table, bar or anywhere else on the shop floor – you can increase your customer service by offering a more convenient way to pay. Security is the foundation of all electronic transaction processing. Within every electronic payments, one must be committed to keep your customers safe from the very real threats of credit card fraud and identity theft. There are many ways in which developers can ensure that your private data will not be accessed by hackers or thieves. These measures range from simple procedures such as activating firewalls and security software to highly complicated steps that keep track of all transactions and verify data prior to sending products to the customer.

All of these utilities, together with secure practices, are a retailer’s top security measure against online theft. The rate of cyber theft is one the rise, which does imply a certain degree of vulnerability for users of credit card machines. Fortunately, manufacturers are always one step ahead, using technologies and security measures that keep hackers at bay and ensure safe, effortless transactions.

If you are interested in purchasing a countertop card terminal and you are looking to invest in a mobile credit card machine, then please click on these links!

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Author: Fredrick Durrenmatt

Fredrick Durrenmatt

Member since: Mar 13, 2015
Published articles: 837

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