Andrew Saimond

IntroductionI cumulus is a unit of direct response experts. They provide a proper group of clients focused on the production of responses of consumers. The various multi-channel campaigns are fixated...

Getting the attention of the customers is the step to any business. First of all you have to make yourself known to the world. Then you have to generate enough interest and hype. After that one has to...

Exchanging DataData Exchange is the mechanism by which structured data is gathered from a source scheme and then transforming it to the data structure of the target scheme. Exchanging data these days...

The populace of our world is rising day-by-day and thus, consumerism plans and marketing strategies are changing. Information and commercialism is now fulfilled via digital media through the vast...

Data used for targeting The process by which customer data is used to evaluate the new trends in the market, customer’s feedback and thus used to target different market segments is called data...

Running a business isn’t as easy task. To the common masses it seems easy and we all focus on the rich and wealthy claiming how easy it is for them to earn huge amounts of money. But what we fail to...

White PapersWhite paper is a trustworthy statement or guide serving readers to comprehend a subject, resolve a crisis, and take a decision. Whitepapers are primarily used in 2 major aspects: business...

In the past 18 months, the phenomenon of online media has confounded, concerned and delighted the advertisers and marketers all around the world. They have had to review and study expeditiously that...

What is data exchange?Data exchange is the process of taking data structured under a source scheme and actually transforming it into data structured under a target scheme, so that the target data is...