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Mobiquity Networks
Member since: Apr 10, 2015
Published articles: 20
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The iBeacon technology is relatively new in the world of digital marketing. The technology has been developed by Apple for its iOS7 enabled devices and is known to considerably improve the location...
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As is obvious, this is the era of smartphones. It is bound to remain this way for quite a while to come, and will only evolve into something with a more gargantuan presence. The prominence of mobile...
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Mobile marketing covers a very vast genre. It covers everything from gathering newer audience to helping you sell more products in short amounts of time. But there are a few necessary tools when it...
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The concept of considering "Four P’s" – that is Product, Price, Promotion and Placement as the four primary pillars of any marketing strategy dates back to the time of 1960’s and going through various...
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One of the newest and most happening marketing strategies being embraced by businesses worldwide is location-based promotion. It integrates the capabilities of mobile advertising to attract and retain...
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The market for Smartphone and brand-new mobile apps is constantly growing. As users spend many hours throughout the day on these devices, marketers itch to get undivided customer attention. Use of...
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The use of Apple’s iBeacon technology for microlocation is expected to drive the innovation in retail as momentum continues to gather around it. An iBeacon is actually an advanced location transmitter...
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IBeacon is the new buzz in the technology market. Since 2013 there have been discussions and hype about this new innovation but the real usage and understanding is still unexplored and unclear among...
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Hot and happening innovations are forever coming to the market, opening up the playing field for businesses and aiding them in attracting customers. One such interesting standard in the hands of the...
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With the developments in technology the ability of mobile devices to report and track the location of a person accurately and within real-time becomes possible. Naturally, perceptive businesses tap...
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While taking a deeper look at mobile ad networks it has been found that more than 50% of all mobile devices now used are smartphones and 9 out of 10 smartphone users use their devices for finding...
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Ubiquitous computing combined with ambient intelligence and pervasive networking has almost completely changed the way human beings now interact with everything around them. With mobile ad networks...
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Top mobile advertising trends for 2015 predict a need for multiple app interaction points. From rich notifications, widgets, to iOS extensions, API integrations, iWatch apps and desktop continuity...
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When it comes to marketing, there are a number of methods which a company can follow. But one of the fastest and the most effective methods remains the Bluetooth advertising method. Bluetooth is a...
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As projected by the analysts the worth of mobile advertising network will be around $42 billion by the end of the year 2017 which was not more than $20 billion at the end of 2014. That means the value...
Author Bio
Annalise Gibbens is an expert in digital marketing and a dedicated advocate of the mobile advertising revolution that has begun to take over the corporate world in the recent years.