Hr Jerry

I’m currently working with a client right now who does high-end sales training. And we’re currently working on the messaging for his website. In the course of our conversations he mentioned that 82...

Is it possible to use personalized email that gets a response, and ultimately, new clients, from those in your network? I’m not talking about mass direct emails, but sending individual emails to...

I’ve probably had more conversations about this topic with clients than any other: What marketing strategies should I use to market my professional services? This is the fifth of five articles about...

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best...

Your marketing message communicates to the world what your business is about. And your LinkedIn profile is the perfect place to both develop and spotlight your most focused marketing message. This is...

Other than substance abuse, what is the most destructive habit or addiction? I would argue that since mid 2015 the top destructive addictive habit for many Amercians has been following national...

I found myself saying to Keith, "OK, I’ll go to the gym 3 times a week, starting on Friday. And since that time, almost three weeks ago, I’ve gone eight times. I do a one-hour circuit using the gym’s...

Gay Hendricks, in his book, The Big Leap, says one’s Genius Zone is, "the set of activities you are uniquely suited to do… that draw on your special gifts and strengths." The formula, according to...

These days, when it comes to growing your business, all you hear about is online marketing. And it’s what everyone would like to use to attract more of their ideal clients. After all, if more...