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Factors determining billboard value

Author: Joven Amuen
by Joven Amuen
Posted: Dec 04, 2013

Billboard value has got three major factors that make it a big business to take, when one is able to understand clearly the goodness of the bill boards he/she will be able to raise as many of them as possible since they bring a lot of income, they are as follows, location, visibility and limited supply.

Location

In the billboard business, erecting of billboards should be done in local places where it may be an attraction to the people around it. Location of billboards to places with much of attention will increase the number of your customers thus leading to competition in business. One is motivated to raise billboards to places outside and near towns and this will require patience. Billboards will provide funds after one has rented it. It is therefore an income generating idea when one indulges him/herself in billboard renting as long as they follow the right protocol governing the place given such as paying of tax over the same. As many billboard one is able to raise the more the income he raises. You can choose to hire sign board companies in Dubai to erect a billboard for you.

Raising of billboards also require the following characteristics

  • Legal procedures should be adhered to when raising billboards
  • A billboard should be raised in places where there are none or few
  • The rate at which advertising in an area is needs to be competitive
  • Land that will be used to raise billboards should offer at least a friendly figure for a rent

Visibility

Billboards or sign boards should be raised at visible places thus making it attractive to those business advertisers, those marketing will always look for billboards that are good which make the owner of the billboard happy since more than enough times client will be at his place asking to rent. The more millions of eyes are able to see the billboard the higher the demand of the product hence the more the income.

Limited Supply

The elements of supply and demand are vital in the business arena. They affect all businesses including the billboard industry. Most of the businesses, whether profit based organizations, industrial or companies engaged in the supply of products that are limited but with a high demand are likely to experience an economic crises. This is because once part of the buyers gets the few products a larger margin of the buyers end up with nothing. The outdoor signage industry too experiences the same. It is hard to get locations for the construction of new billboards. It is this scarcity in the availability of space that drives value. It makes the whole thing worthwhile. When regulation had not yet been at work one could raise up his billboard at a place of her choice, but when the regulations were approved and enforced a fee was to be given before erecting up a billboard, this has however reduces the erected up of billboards since many of the people are an able to meet the requirements that is the rent required per month. Billboard businesses have however made people to make large and a huge sum of money and profits.

About the Author

Find more information relating to Adventrix, and signage company in dubai provides digital signage here.

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Author: Joven Amuen

Joven Amuen

Member since: Nov 26, 2013
Published articles: 170

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