Reasons for Small Businesses to Invest in Applicant Tracking System

Small businesses are run with the objective of doing what is best for the ultimate customers and their employers. They look to provide reasonably-priced products and competitive pay packages, thereby ensuring that a healthy bottom line is maintained. To help achieve this objective they invest in new business technologies. But, invariably they overlook the importance of spending on an effective recruitment software because it is not on their top priority list. They also perceive that automating and organizing their hiring process is not required as their business is too small. The problem is that the manual approach to screen candidates has become too old. Today, every business irrespective of whether big or small needs to invest in a recruitment software that can be best for their business, employees and customers.

Investing in an Applicant Tracking System for small businesses can in fact prove to be a blessing in disguise. Here’s how:

ATS facilitates business growth

Usually recruiters in small business become habituated to old techniques of maintaining administrative records like: manual insertion of candidate information in excel sheet, composing a new email for each candidate at different stages and storing candidate information physically in the office. Times have changed. Today, it is important for small businesses to contemplate on investing in a good recruitment software that can help you get tasks performed quickly as a result of automation which would have otherwise required lot of drudgery and unnecessary hard-work. Once you invest in a good recruitment software, it inevitably increases the productivity of the recruiters. In turn, with better hiring productivity it is possible for your recruiters to invest in other areas of your business. In fact, there is a glaring statistic that highlights the importance of recruitment software in small businesses: Companies that invest in an effective recruitment software end up getting an average growth of 13% on a yearly basis.

ATS helps in establishing consistent compliance

At times, during the hiring process it is possible for your small business to receive a wide array of applications, resumes, candidate communications and federal hiring forms. If you are still using the manual process these important pieces of information can be stored in local computer drives or filing cabinets. This can make preserving key information and organizing a very inconsistent preposition which might lead to compliance complications. The catch is, if you are found to be non-compliant, it can result in hefty fines and lawsuits.

The best workaround to this situation is to invest in a recruitment software that has been built primarily to support compliance. The reporting feature in a good recruitment software will enable you to get the requisite information pertaining to end-to-end hiring process which can be extremely useful when the final audit trails are conducted. Recruitment software also ensures that the critical hiring information pertaining to the candidates is stored in the cloud for a specific period of time, which is mandated by law without any fear of the information getting lost. While a recruitment software itself does not warrant compliance, your actions can make staying compliant more practical.

ATS helps small businesses during expansions

Every business that is started has the vision to grow further. The same principle applies to small businesses too. By investing in a good recruitment software early, you give a good chance for your business to win big tomorrow. Since the recruitment software is already in place, it can be a boon for small businesses, especially when the job postings double or hiring expands to new locations. At such times, your recruiters will not get overwhelmed with the job applications received as you already will have a technology in place to help your business grow. This is especially true when you invest in a cloud-based recruiting software that can help you easily scale and expand your resources as and when the demand for the hiring increases.

With time as your small business grows there will be a need to cultivate a strong employer brand. You will want your future employee to have the same core values as your business. This can be achieved successfully with the help of a good recruitment software which contains configurable and branded career portals to showcase what your business stands for. It also showcases the very reason that makes your small business, a great place to work with the help of engaging video that showcases a particular day in the life of your employee. Alternatively, it can assist in screening particular competencies of the candidate by filtering their responses to specific assessment questions like total experience in quality assurance.

By realizing the full potential of a good applicant tracking software, it is possible to get the best results for your small business which can be used to avail better opportunities that can be used to serve your candidates, employees and customers.

Viral Vora is the Ceo of Talentnow Solutions, a leading Recruitment Software company. Viral is an industry veteran and writes about the various aspects of recruitment technology.