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A Proven Advertising Tool for Brand Building: Promotional Keyrings

Author: Adam Fitzhenry
by Adam Fitzhenry
Posted: Sep 28, 2018

It is common for a business to spend a fortune on marketing and promotions, especially when conventional methods, such as TV, print, and radio advertising are preferred. However, there are also proven reasonably priced ways that you can advertise your business without spending too much money, and you get to save money down the line, too. Promotional products are perfect examples of those, and they include keyrings, a commonly used item that most people can appreciate from your business. Promotional keyrings are a proven advertising tool that can help build your brand and effectively keep it in the minds of their recipients and anyone who would see them. They make the perfect giveaways and incentives, as well as gifts to effectively engage your target audience.

Promotional keyrings can be part of your marketing strategy. With a low initial cost, they are relatively cheaper than producing and making advertisements and paying for ad space, and they can continue promoting your brand for free in the long run, proving how cost-effective they are. Consider ordering them in bulk, as manufacturers can give discounts and the best deals when you do, and make sure that you are buying high-quality keyrings with the name or logo of your business.

Keyrings are practical items, which means anyone can use them regardless of age, gender, or profession, and as long as they are high-quality products, they should last a long time. So, your promotional keyrings are most likely to be kept and used by the people who will get them to keep their keys organised at home, in the office, school, or for other purposes. The longer they use your keychains, the more successful your brand retention campaign can be. Sales may be affected positively, too. When your brand is always in the minds of people, it is more likely to be the first they will remember when they need any product or service that is related to your business.

Freebies are always appreciated by anyone, and people are more likely to remember who gave them free stuff. This is where promotional keyrings can do a part in giving you a better reputation among new and prospective customers. You can give them away as bonus items when someone signs up for a service or buys your products for the first time, or as a giveaway during trade shows and special events.

About The Company:

Express Promo, a unique venture by the Creative Sensations Group, is a popular online store for premium quality custom branded merchandise for promotional prices. The company offers a wide variety of promotional items including personalised pens, keyrings, drinkware, stationary, totes, caps/hats and more at factory direct prices, thereby making sure that clients get high returns on their marketing expenditure.

About the Author

Express Promo, a unique venture by the Creative Sensations Group, is a popular online store for premium quality custom branded merchandise for promotional events.

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Author: Adam Fitzhenry

Adam Fitzhenry

Member since: Jun 29, 2016
Published articles: 17

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