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5 SEO ways that will drive traffics to your website
Posted: Dec 05, 2018
Website traffic is very important to a business website.
You may wonder how your website traffic can affect your business. And you may even ask yourself, "Will my website traffic helps my business succeed?"
Well, your website traffic is not the only thing that will make your business succeed. It is not the only thing that your business needs. It still depends on your industry and market that you are targeting.
Still, you need to keep this in mind; your website can play a BIG PART in your business’s success.
Yes, BIG PART.
The more traffic your website has, the more opportunities you can have to generate leads. Increasing the quality of your website traffic also increases your conversion numbers.
There are many digital marketing strategy and SEO tactics that can help your business succeed online. And below are some of the ways that can help you.
5 SEO Ways to Drive Web Traffic
1. Relevant and Interesting Content
Write an interesting, well-written content and blog posts for your website.
Your content should be relevant to your audience so that you can avoid bounce rates.
A compelling content is what keeps your visitors keep coming back to your website.
Always keep in mind that content is a king. A unique, high quality, compelling, and current content are important and essential for a good ranking in a search engine. People will come and visit your website if you are saying something that is worth reading.
Aside from that, your content is one of the reasons that encourage engagement with your audience. It creates brand awareness and authority to your target market as well.
2. Use the Power of Keywords
By using relevant keywords to your content, you can rank higher in the Google searches.
Keywords are the summation of people's thought that puts into action on the keywords. So you should have a better understanding of how people use keywords to find the product or service that you offer.
With this in mind, you can use the power of keywords as another form of marketing strategy.
To see which keywords have a high search in the World Wide Web, you can use keyword research tools like:
- Longtail Pro
- Keywords.io
- Semrush
- Wordtracker
These keywords can help you in generating topics for your content. It gives you a higher chance of appearing further in the Google search result page.
Besides, you should also optimize your content for user intent. So keep in mind that you are not writing for user experience. But also increases the usability of your content to your audience.
3. Add Graphics to Your Content
Graphics creates more user engagement. It helps in representing the thoughts and messages that you want to rely on your audience.
Take note that your graphics do not just add aesthetic value to your content. It also helps in the branding of the product or services that you offer.
Aside from that graphics and images make your text much easier to read. As well as it brings your text to life.
4. Voice Search friendly
Voice searching is picking up the pace and optimization. Your spoken words from your devices are becoming essential as voice search is becoming a hot trend today.
Voice searching is becoming more important as the technology and devices continuously developed. With the expansion of smart home devices and mobile devices that incorporates the voice assistant, voice search is going to grow and relevant to SEO these upcoming years.
Make your sentence conversational, it is very important to your content.
Why?
It is because people are more engaging with their voice-activated speakers. And 41% of the people who use it feel like they are talking to a friend. So having content in natural language keyword phrases will surely drive traffic to your website.
5. Be Sociable
Producing quality content and blog is not enough and guarantees that people will find about you.
You have to be proactive and sociable as well.
Social media is very popular nowadays. And because people are actively using this social media platform, you have to take advantage of it as well.
Usually, social media users often become aware and land to your website through post or re-tweet. It is because your social media profiles are often amongst the top results in search listings for brand names.
With this, it can be a good leverage to create good marketing strategies. It helps to increase your traffic, sales, brand, and community awareness around your product or services that you offer.
Aside from that, social media provides you a flexible way to communicate with your customers at both personal and business level. Your social engagement has a positive impact on your ranking.
So have a regular posting of quality and valuable content to reach your target audience.
Conclusion
There are many factors that can affect your website traffic and search engine rankings. The tips above are just some of it. Increasing your website traffic doesn’t happen overnight. It takes time, hard work, and dedication. A great SEO strategy can help your website traffic as well. Your SEO campaign encompasses an entire set of principles that make your website more visible. And as well as making your website more attractive to Google searches.
Anastasia Isabelle Wallen is a freelance copywriter. She loves to write blogs that empower small business. She loves to read anything under the sun. And this is where her fascination in writing grew ups.