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Acumen of Customized CRM Software Solution & Types of Dialer for Call Centres

Author: William Hills
by William Hills
Posted: Jan 12, 2019

Customization- who doesn’t like it? Isn’t it wonderful to have something that takes care of the last particular detail for you, holding up your individuality? Today we will inform you about the customized CRM software solution. For convenience, we have divided this blog into the following parts-

  • What is a customized CRM software solution?
  • Reasons why you should custom-make your CRM?
  • Dialer and types of dialers for Call Centers
What is a customized CRM software solution?

To put it in simple words a customized CRM software solution is a peculiar CRM built only to cater to your particular business needs. It is impossible for a CRM to be fit for all types of businesses. Some customization is required in each and every CRM software. If the basic functioning of the main CRM permits for source code alteration then it can be modified to suit your particular needs.

Most of the enterprises today, start with a unique business fitted CRM system, which has been designed around a common principle of your particular business and that is- keeping track of the contacts, your clients, prospects, and orders, and this will definitely help you with your sales. If you’re bearing in mind CRM solution for a small business enterprise, take into consideration your plans for further growth. As your business will grow, you surely need a CRM system to grow along with you.

Reasons why you should custom-make your CRM?

After diligent research, we have come up with the following reasons for which you should custom-build your CRM.

Cost Control-

Pre-built CRMs that come with a good set of standard features of a CRM software can turn out to be very expensive and equally overrated. Though they may be capable of offering some good solutions for your enterprise, sometimes all that your business requires is a basic or a commercial SaaS solution, shaped up exclusively to fit your business need and that is nothing but a custom CRM system.

Exact requirements are the focus-

Ready-made CRM software solutions are created to cater to general business needs. They are bundled with all sorts of functions and features that may not be that pertinent to your business. With the help of a custom-built solution, you get precisely what you want without any of the pointless set of components and features. Training and preparing your staff members will also take lesser time because the CRM would be designed based on the workflow that they are at present acquainted with.

Integration is faster and better-

If you choose to use a Platform-as-a-Service (PaaS) as an alternative to a shrink-wrapped CRM software solution, you have a better chance to computerize many of the other areas of your enterprise. Right from the sales to marketing, to technical support, to customer service your day-to-day procedures can run more proficiently when the system is integrated across multiple platforms and departments.

Customized CRM-centric apps-

A CRM software solution is an extremely prized asset of any business that usually is found to be seated at the centre of many actions throughout your organization. With a customized CRM, all the varied departments of your business are authorized to generate apps built on the same database with much ease.

Custom Workflows-

Having your CRM software modified to equal your workflows saves you a great deal of time and reorganizes the work that you as well as your team need to get done swiftly. The best part is it permits your exclusive – and sometimes peculiar – workflows to distinguish you from your challengers by using an out-of-the-box CRM software solution.

Dialer and types of dialers for Call Centers

A dialer is nothing but an application which is used in call centres to systematize the process of dialing to various external phone numbers so that the executives can be there to attend to certain calls particularly. It is true that all the call centres want to grow the efficiency per agent that they have engaged, they observe the time which is consumed by each executive to talk to a potential client.

Types of Dialers for Call Centers

Manual Dialer: In this type of dialer there is usually a phone with a phone line linked to it. So, the executives just have to pick up the phone and jump on to calling by themselves. It has been seen that this is the least effective way of steering outbound calling campaigns in big call centres.

Preview Dialing: This is called the first level of Dialer mechanization. There is a database in a computer and the executive then selects which particular number to dial to, and possibly clicks on the contact information so that the call is spontaneously telephoned by the system arrangement itself and the agent is not required to have to dial through an actual keypad.

Based on the reply received, the executive either discusses with the person at the other end or by hand disengages the call if there is an event of the call going to an answering machine, fax machine, busy signal or when there is no response.

Predictive Dialing: In this kind of dialer, the predictive dialer contains a dialing procedure that "forecasts" when an executive will be available for the call and calls are being made mechanically by the help of predictive dialer based on this above forecast to have it ready to join to the agent’s workplaces when there is an answer to be given by a live contact.

Progressive Dialers: The progressive dialer has proven to be a little bit more effectual and active than a preview kind of dialer, but they are quite similar. The progressive dialer also utilizes a one-to-one call ratio. The main point of alteration is that the call information is delivered to your call agent as and when it is making the phone call.

Conclusion

We have given you enough information to consider the custom CRM solutions. You are now aware of its benefits and why you should deploy them. So consider them well. Dialers are an important part of a call center and the right dialer can give you the results that you are looking for.

About the Author

I am William, the Salesforce Developer at JanBask IT Solutions providing most reliable cloud solutions tailored to specific business needs and requirements.

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Author: William Hills

William Hills

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United States

Member since: Mar 13, 2018
Total live articles: 57

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