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SEO – A Need of The Hour

Author: Anirban Bhattacharya
by Anirban Bhattacharya
Posted: Jan 30, 2019

In this highly competitive world, a blend of words and images play the most vital role in building the image of a brand or a company. Also, since digitalization has taken the world by the storm, a company always dreams of seeing its company be at the top of every search result. This is where SEO comes into play. It helps the company be number one through the use of a unique combination of technical know-how and creative knowledge. Every company wants to be at the top of the search engine. But Google has its own ways. It uses more than 200 signals in the algorithm. In the past year, Google used more than 540 quality improvement for their search algorithm.

SEO Services

A company’s main job is not looking after Search Engine Optimization since they have a lot of key issues to focus on. For the purpose of SEO creation, there is a presence of SEO Agency in bulk that is specially designed for increasing the visibility of the algorithm of search results so that it can deliver high-quality results that can easily target the right audience and that too in abundance. The results derived should be organic, natural, and free of cost.

SEO Service Advantages

An SEO agency chosen wisely is diverse as it helps the brand in many ways.

  • Consultation by the Search Engine Optimization – The agency helps a company, i.e., their clients in defining the objectives and also develop a strategy that is realistic and successful. The agency helps at the convenience of the company by either providing in-house services for only support and guidance or full throttle work.
  • The research of keyword and market – The key aspect of Search Engine Optimization is its keyword. A long-processed keyword and market research helps build up a strategy that projects a realistic forecast for opportunities in the market. It does not give false hopes or wild expectations that would not come true.
  • A technical audit – Most the agencies nowadays have a leading SEO spider crawling software that helps provide an audit for the company that analyses the website ensuring that the search engines are able to discover, crawl as well as index the web pages effectively to its maximum capability.
  • Search Engine Optimization onsite – The agency analyses the structure of the website, its internal architecture as well as the other internal factors that are key to the search engine algorithms providing recommendations for a greater level of efficiency and alignment for targeting the keywords. Advice on all the aspects of SEO is given ranging from site migration to schema and much more.
  • Recovery of the penalty – The agencies have a lot of experience with regards to link audits and review of the backlink profiles. They help companies recover themselves from Google algorithms like panda and penguin. It also helps them recover from the manual actions which are a result of the mistakes occurred made by third party or themselves.

Due to all the reasons stated above, an agency of SEO is extremely essential when it comes to the upliftment of a company.

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Author: Anirban Bhattacharya

Anirban Bhattacharya

Member since: Jan 27, 2019
Published articles: 6

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