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Top 10 Web Design Trends for 2014

Author: Seller Ben
by Seller Ben
Posted: Jun 17, 2014

Over the past few months, website designers have been experimenting with lots of new ideas, while refining the trends that emerged and made a big impact in 2014. If you’re considering a new website or a redesign of your existing website, here are the top trends that are making a big splash in 2014, which you can’t afford to ignore. Of course, it would be wise to make sure that your web design Surrey contractor is well versed and up to date with these trends, as this will help you achieve the best results for your web presence.

1. Responsive

A responsive website is a must have for any business in 2014. Research indicates that more than 50 per cent of users are now accessing the Internet via mobile devices. Modern websites must look good and be accessible on any device.

If users can’t access or are experiencing problems accessing your website through their smartphones and tablets, then you’re losing business to your competitors. Therefore, make sure that you work with a website design Surrey company that has experience in creating responsive websites.

2. Flat Design

There has been a steady rise in the popularity of flat design with both designers and Internet users. The reason (s) for this is simple: less clutter, more white space and an overall superior user experience. The simple, minimalist and clean design is the future.

So to boost your chances of achieving the best web presence, it would be wise to work with a website design Surrey contractor that can implement a nice, clean modern flat design for your website.

3. Fixed Navigation

Web designers have come to realise that compact sidebars or fixed position sidebars or top menus are the most logical approach when dealing with content-heavy websites.

Your website design Surrey company should put into effect a fixed navigation, consisting of fixed navbars that may integrate search, social media and even purchase options, to make your website’s user experience more accessible and seamless.

4. Infographics and Scalable Vector Graphics

Infographics and scalable vector graphics remain the best way of presenting data and information. If your website revolves around presenting facts and numbers, then it would be wise to hire a website design Surrey contractor with expertise in this area.

5. 360 Degree Virtual Tours and Short Presentation Videos

Interactive, spherical photographs that offer viewers a complete 360-degree field of view and short presentation videos have been shown to boost web visitor retention and conversion rates. To keep up with and beat your competitors, you should consider working with a web design Surrey company that specialises in the production of 360-degree virtual tours and short presentation videos.

6. Focus on Content

A simpler, cleaner design that allows the useful content in a website to shine is not only good for SEO, but it also provides a far much better user experience. It’s not surprising that it has become the current trend in web design. Your website design Surrey contractor should focus on eliminating unnecessary visual clutter and emphasise the information that matters most to your prospects.

7. "Branded" or Custom Typography

With high-quality fonts available at cheap prices, web masters are no longer restricted to regular fonts, such as Arial, Times New Roman, Georgia or Helvetica. You can consult a website design Surrey expert on implementing some "brandable" typography to help you create a unique brand identity.

8. Websites That Showcase Better Quality Images

High quality images speed up webpage load times and attract traffic. Designers have realised this and are pushing for better pictures. To keep up with the competition, you should engage a web design contractor with top-notch photography services.

9. Parallax Websites

By combining strong and creative photography with powerful imagery and scrolling mischief, parallax design helps make a big statement. It is the "in" thing to have for a business website in 2014; and a good website design Surrey agency should be able to implement it for you.

10. Improved Newsletter Designs

2014 has seen a major revamp of newsletter designs. They are more creative and more exciting. Don’t be left behind. Hire a web site design company that specialises in email marketing to design your newsletter to fit your brand.

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Author: Seller Ben

Seller Ben

Member since: Feb 14, 2014
Published articles: 52

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