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Difference Between On-Page SEO and Off-Page SEO

Author: Mahi Kapoor
by Mahi Kapoor
Posted: Aug 26, 2019
page seo

SEO classically stands for Search Engine Optimization, this is where you establish your web pages and device certain methods to help you rank as high as possible on search engine result pages (SERPs). The higher your web pages can rank on Google/Bing/Yahoo/etc.

Let’s see, SEO can be split up into divided two categories;

On-Page SEO

Off-Page SEO

On-Page SEO refers to the entire object that you can work ON your website to help you rank higher, such as page titles, internal linking, Meta tags & descriptions, etc. On the other hand, Off-Page SEO refers to the entire object that you can do directly OFF your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc.

In this article, we will be looking specifically at On-Page SEO and some of the most effective ways to increase your page rankings on search engines.

On-page SEO

On-page SEO is also called as on-site SEO is the act of optimizing different levels of your website that work on your search engine rankings. On-page SEO is major that you have control over and can use unique techniques on your own website. Here are the large factors included by SEO Company in Lucknow.

Title Tag Optimization

This is an important part of web optimization element for the title tag. The title tag should be short-changed but descriptive one, which will help the customers or consumers learn more about you and your business. The title tag is also effective indexed on the search engines, so the title tag has significant importance than other components. Your title should be good as much as necessary to attract users looking for specific information.

Content Quality

Content writing is the best specific content for your website because this content also affects to drive more traffic to your site. Content Quality is reporting regularly updating your content with fresh information and properly maintains keywords and phrases increase the ranking of your site.

Internal Link optimization

This optimization includes proper link building improves your site’s quality. There should many internal links to attach your content. This will help search engine to guide your site and also provide a way for consumers to find relevant content on your site.

Off-Page SEO

Off-page, SEO refers to them on another website to improve your site rankings. Off-page optimization mainly terms with link building. Off-Page Optimization done with the ongoing process and requires obtaining new links that are given right of way by search engines. Basically, link building increases the traffic to your website and its position in Google. Off-page SEO can also comprise the use of social media, bookmarking and guest posts as a way to attract links to your website.

Social media marketing

Mainly everyone has a social media account either on Twitter or Facebook or Google+. Effective social media marketing will make your site more attractive and more targeted audience can find your profile and visit you. Social media optimization is a very efficient way of growing an online business.


Think of rankings as elections of web pages in the search engine results. Your site has to get the vote if it wants to be on-site one. In the planet of off-page SEO, those votes approach in the form of backlinks. Backlinks are hyperlinks from outside websites that send users and search engine crawlers to your website.


It provides useful and attractive information makes visitors think of you as a command. This means they’ll return to your blog, catch with your creation and share your posts.

If you want to really want to grow your business online, then you need to have on the Google front page by which customer can reach you easily. Contact today Best SEO Company in Gurgaon.

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Author: Mahi Kapoor

Mahi Kapoor

Member since: Jul 16, 2019
Published articles: 8

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