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Pay Attention To These SEO Trends In 2020 And Beyond?

Author: Harry Sazos
by Harry Sazos
Posted: Jun 29, 2020

Websites must meet specific requirements set by search engines like Google, and this is where SEO strategy becomes very important.SEO in Sydney is one of the youngest marketing disciplines out there, and it’s also incredibly fast-paced. So, what's in store for search in 2020? Let’s have a look at 2020 SEO trends!

1.Use of Other Search Engines

Platforms require you to optimize your content based on their standards, along with smaller search engines like YouTube, Bing, and more. Yes, currently, Google is considered the best internet search engine available, and they are constantly updating their platform to improve user experiences. But still, if you focus on othersearch engines with the help of your SEO consultants in Sydney, you can achieve what you expect in a short period of time.

2.Artificial Intelligence is the New Norm

AI automatically classifies the web pages and determines their rankings- with very good precision. Without delving into the cumbersome technical aspects, artificial intelligence has progressively learned the characteristics of what makes published articles valuable or not. This is why Artificial intelligence (AI) is one of the most important technologies today and is being used in a wide variety of industries to create unique, personalized experiences for consumers.

3.Content-Length Matters

Your website will always stay active and fresh in the eyes of Google and its ranking algorithm if you publish high-quality content consistently.Also,more time the users spend on a web page, the more likely Google will reward that page with more organic traffic.Did you know pages that have articles of 2,000 or more words usually get more readers than an article with fewer words? But high word count alone isn’t enough—the content must be comprehensive and rich enough to answer all the questions users have and be able to address closely-related questions.

4.Users Demand Excellent Digital Experiences

High bounce rates will negatively impact your search rankings. So, don’t use words or jargon that are unfamiliar to your audience. The navigation should be logical and easy to understand. In short, you focus on the user experience along with improving your page speed. Remember, no matter how good your content is, none of that matters if your web page doesn’t load quickly or if it has a complex user interface.

The Bottom Line

If you are looking for one of the leading SEO companies in Sydney, consider choosing the SEO Company like Best SEO Company Sydney. They not only help you providing effective SEO service but also analysis your website and let you know the things to do to enhance your digital presence.

The author of this article is one of the leading SEO consultants in Sydney. In this article, he discusses the SEO trends in 2020, and beyond that, you should be aware of. To learn more, visit https://www.bestseocompanysydney.com.au/

About the Author

Best SEO Company Sydney - We are a fraternity of web experts, content writers, engineers, and interns zealous to help you reach your SEO goals.

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Author: Harry Sazos

Harry Sazos

Member since: Feb 09, 2018
Published articles: 24

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