Interics Designs

Today, business is not just about selling your product or a service. You might come across a jargon of words while building your business. But, branding and marketing are two crucial concepts you come...

Many startups and SMEs are reluctant to invest in branding in the early days of their companies. They believe there are more important things to spend their money on – like building team and...

The food industry is growing. And will continue to do so, pandemic and lockdown notwithstanding.Whether its staples, snacks or special foods, people just can't seem to get enough.Complementing this...

There’s never been a better time for startups! The government is coming up with all kind of policies and incentives to promote ‘Startup India’. There are programs such as Incubator Programs...

Creative Space Branding Agency IndiaLaunching a new business and looking for strategic 1integrated branding2? Think you need a brand refresh? Planning a strategic marketing campaign? Considering...

Launching a new business? Think you need a brand refresh? Planning a strategic marketing campaign? Or simply feel your current agency has grown dull and complacent?Whatever your motive, you need some...

The fundamental marketing model has changed. As consumers turn to the Internet for finding information, purchasing, networking and conducting business; as social media grows in popularity - it's all...

According to the Food Marketing Institute (FMI), the average supermarket in the USA holds around 40,000 different items. This nearly $600 billion industry relies heavily on consumers, distributors...

There is definite value in rebranding. It can breathe new life into your business by giving your brand relevance and differentiation. It can help you attract new customers, draw better manpower. If...

Integrated Marketing communications is a strategy that integrates the different promotional tools, strategies and materials used, so that they work together cohesively to develop a synergistic and...

Office branding involves much more than putting your logo up here and there, getting new carpets & chairs, and painting the walls in corporate colours. Although even that can help to reinforce your...

Startups are different from traditional businesses in that they are still evolving. They are exploring business models, markets and target audience, maybe even product functionality. All with limited...

Successful integrated branding helps businesses to increase recognition among potential and build loyalty among existing ones. It helps enterprises differentiate from the competition and clearly...

Packaging design is one of the most powerful marketing mediums which is still surprisingly underestimated by many companies. It can be your 24x7, 365 days lasting medium of advertising on retail...

In a world of overcrowded retail shelves, stylish or engaging packaging design definitely play a crucial role in attracting eyeballs,influencing purchase and building brand. We may be taught to not...