Bal Rai

Businesses with an online presence are always looking for strategies to drive more organic traffic to their site. Whilst there are innumerable techniques to build quality back links to your site, web...

Search engines constantly seek relevant information on the World Wide Web. They aim to provide exactly what the online seeker is searching for. There are more than 200 factors that influence the...

The biggest challenge for the e-commerce industry is to generate successful Pay-Per-Click (PPC) campaigns. All businesses rely on existing customers for growth. There is immense need for leads to...

Business is more or less a game and the team having the best players will win. Beating the competition requires everyone’s collective effort as it’s not just a task for the marketing department or top...

Citations are nothing but the mention of your business name and address on other web pages, even if there’s no link to your website. For instance, an example of a citation could be an online yellow...

Business enterprises have recently recognised the importance and convenience of an online marketing campaign and have witnessed how a brand can influence a large set of customers within a few seconds...

Indexing and crawling are the two primary tasks of the Google bot. By making many modifications in advance, webmasters can facilitate the indexing of their websites. This lets the bot to do a thorough...

If your business still doesn’t have a website, it will soon feel out of place in this fiercely competitive market. Having a website has become so necessary that your consumers, by default expect every...

The manner in which the internet is accessed has undergone a significant change over the past few years, with an increase in the number of people using smartphones and similar devices, therefore...

The shift towards using more than one device to access the Internet and complete web-based tasks is causing businesses that have an online presence to rethink their web design and development...

When topics of a variety of genres have to be discussed with an intention of implanting a thought provoking idea in the mind of a reader, a blog helps to initiate that thought process in an informal...

Instagram is a visual social media platform. User interactions occur mostly through high-quality pictures and videos. Instagram focuses on attracting online users visually, but it does not completely...

Creative and engaging company websites help to create good impressions in the minds of existing and potential customers. It is one of the best ways to grab visitor attention. According to research...

For any business to flourish regardless of size, social media plays a very important role these days. It’s proves to be a great platform to promote the brands online. These platforms are free to use...

Over the years, search engine optimization (SEO) has evolved. SEO is no longer a practice about stuffing web pages with keywords in an attempt to get easily noticed by search engines. It is now a...