With the boom in Smartphone industry, its usage, and users both have grown, hugely. Infact, Mobile Advertising has emerged as the most crucial marketing tool to acquire customers, generate leads and...

Other than substance abuse, what is the most destructive habit or addiction? I would argue that since mid 2015 the top destructive addictive habit for many Amercians has been following national...

These days, when it comes to growing your business, all you hear about is online marketing. And it’s what everyone would like to use to attract more of their ideal clients. After all, if more...

As a business owner you will clearly understand just how important footfall can be for a business owner. Open a café on a busy street with lots of people walking past all day every day, and it is...

Is it possible to use personalized email that gets a response, and ultimately, new clients, from those in your network? I’m not talking about mass direct emails, but sending individual emails to...

Bulk SMS is the procedure of sending mass text messages at one single point of time to a large number of individuals. Bulk SMS marketing is one of the most effective and economical ways of marketing...

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best...

As Smartphone has become the most preferred medium of information consumption and center to the advertising strategy, top brands & advertisers have started investing more money into mobile...

I’ve probably had more conversations about this topic with clients than any other: What marketing strategies should I use to market my professional services? This is the fifth of five articles about...

The market for urology devices is witnessing a substantial growth in recent years, owing to the rise in urinary diseases and increasing awareness about the different types of devices used in urinary...

Email marketing is the most cost-efficient form of digital marketing which can be adequate but lately email is generally mishandled. Furthermore, an email is the utmost formal mode of communication...

in Labels was valued at US$ 12.7 Bn in 2017 and is expected to reach US$ 42.5 Bn by 2026, at a CAGR of 16.3% during a forecast period. Based on the composition, the facestock segment is expected to...

Marketers are always in a lookout for the next big thing. And, the next big thing has already marked its presence – mobiles! Today, this small hand-held device has taken customer acquisition...

Your marketing message communicates to the world what your business is about. And your LinkedIn profile is the perfect place to both develop and spotlight your most focused marketing message. This is...

All businesses have tried to get the word out on their services since time immemorial. The outlets used for this have grown considerably over the years. There has been a paradigm shift in the way we...