Anand Shukla

When you think about business growth in India, language is often not the first factor that comes to mind. People talk about funding, product design, and market fit. Yet, time and again, what really...

When people talk about "digital India," the focus usually lands on apps, payments, or startup culture. But there’s something deeper at play, language. You can’t really have a digital-first world if...

Let's be honest, translating from English to Marathi isn't as easy as it sounds. On paper, it feels like a straightforward swap of words between two languages. But the moment you try it for anything...

Walk into any store in Assam and you’ll notice one thing: conversations don’t happen in English. People chat, bargain, and express interest in Assamese. It’s not just a language; it’s comfort...

Education technology, or EdTech as everyone calls it now, has spread faster than anyone expected. From online classrooms to self-paced apps, students today are learning in ways that were impossible...

Diversity appears easy at first glance. Translate each word separately. Finished. But that's far from reality. The truth? Language is very cultural, full of subtleties, and always changing. And Odia...

E-commerce in India has seen crazy growth over the past few years, right? But here’s the thing: a huge part of the country still isn’t being served the way it should. Take Assam, for example. This...

India is often described as a land of many languages. Travel from one state to another, and the words on shop boards, the way people greet each other, even how numbers are spoken, all change. Marathi...

Most marketing teams assume that discounts and offers speak for themselves. But that’s not true once you leave the metros. In Tier-2 and Tier-3 cities, or even semi-urban belts of Odisha, the language...

When a message lands in your own language, something shifts. It feels personal, like someone thought about you before they spoke. That's the quiet power of Tamil, one of the world's oldest living...

Walk into any busy hospital in India, and you will hear a mix of languages. A nurse giving instructions in Hindi, a doctor writing in English, patients asking questions in Marathi, Bengali, or Tamil...

Most government programs sound hard to understand, even before you start reading them. Big words, long sentences, and instructions buried under policy language. Now imagine trying to make sense of all...

SaaS platforms are everywhere now. Payroll tools, CRMs, ticketing systems, chances are you’re using more than one already. The idea is simple: software without the pain of installation or constant...

The internet is loud. Every business is publishing something, whether it is blogs, videos, product pages, or endless campaigns. It's a constant race for attention. But here's the twist: most of that...

The phrase "digital divide" is often used loosely. Some think it's just about gadgets, who owns a smartphone, who doesn't. Others imagine it's about internet towers or poor connectivity in villages...