Bal Rai

Marketing, for many years has relied on the traditional means that involve face to face meetings as its prime medium for advertisement. But with rapid technological growth, the trend is changing and...

With the advent of internet, competition amongst businesses has gone to another level. There are billions of websites offering the same services/products and catering to the same target audience. This...

In this digital era, consumers seek answers for their simplest to most complex questions from search engines. Whether you need to find a fancy restaurant for a family gathering or a shop in your local...

In this digital age, more and more organisations feel the need to better their search engine rankings. For this purpose, it is important to correctly utilise SEO that will help in increasing brand...

Pay-per-click (popularly known as PPC) is a form of Internet marketing where an advertiser pays a fee to the website each time an ad is clicked on. It is an indirect way of buying visitors. The...

Heated discussions between web designers/developers and Search engine optimisation specialists is a very common sight and it’s been happening for a long time now. And there is no sign of it ending...

For small business owners, understanding SEO and link building can be very overwhelming to understand let alone implementing it to drive more business leads. As one of the most underrated methods to...

Personal Assistants are far from being just digital assistants who are entrusted with executing the daily chores. In fact, they can be termed as the future of SEO and thus their value in terms of SEO...

Pay-Per-Click, most commonly known as PPC, is a form of online advertising in which businesses promote their advertisements on search engines and popular websites, whilst being charged for every click...

Just recently Google confirmed that it had permanently removed all right hand ads on its SERPs (search engine results pages) globally, thus making room for ads at the top and bottom of the page. The...

Several website owners think that SEO confuses them a lot. However, search engine optimizers have adequate reasons to defend themselves. First and foremost top search engines such as Google, Bing and...

Employees spend nearly half or a little more of their day in the office. Due to the lack of time or in a rush to meet the deadlines, healthy and nutritious meal/food is replaced by unhealthy munching...

Chances are that an internet marketing company in Mumbai can find some way to save money on opening up any campaign of Google AdWords. However, frequently misunderstood even by those who are...

It would be an understatement to say that the SEO landscape has changed to a great extent through the years and in the last couple of years in particular the changes have been quite dramatic. Penguin...

Advertising, one of the major term used to spread a word about a brand has undergone a significant change over the years, especially with the inception of Digital Marketing. Internet marketing...